I collaborated with ekko to design a compelling suite of social media content supporting the launch of their innovative new banking card—created to help users grow trees and remove plastic from the ocean with every transaction. The challenge was to communicate a complex, purpose-driven product in a clear, engaging, and visually impactful way.

The creative direction focused on balancing environmental urgency with optimism. I developed a versatile set of templates, campaign visuals, and motion assets that highlight the card’s key features while maintaining ekko’s clean, modern brand aesthetic. The result was a scroll-stopping campaign that not only built awareness, but also reinforced ekko’s position as a force for good in the fintech space.